5000+ satisfied customers

The premium food of the future

BugBell is bringing momentum to the dog food scene! We rely on innovative proteins and combine functionality with health and taste - the best choice for your four-legged friend.

Fill your bowl

Known from




Kein Getreide.png__PID:2138cc5b-928b-457e-bb87-8a6fbff7422c

Without soy

Kein Zucker.png__PID:b4fe3777-0930-403d-9a9a-05d9ae987bf9

Without artificial additives

Kein Soja.png__PID:3fb4fe37-7709-40c0-bd9a-9a05d9ae987b


Keine Zusätze.png__PID:fe377709-30c0-4d9a-9a05-d9ae987bf92c

Ohne künstliche Zusatzstoffe


Our nutrition expert Jamina

Jamina is our product development expert. She has years of experience in the pet industry and uses her knowledge and skills to develop dog food that helps our four-legged friends live a healthy and sustainable life.

What has always bothered us is the huge confusion of technical terms, the lack of transparency in feed declarations and the hiding of ingredients. How are we as consumers supposed to understand this without studying it? Which food is really good and right for my four-legged friend? Can't I do more for the environment at the same time?

frequently asked Questions

What is BugBell?

  • We act preventatively and therefore use the high-quality ingredients not only in the snack area, but also in complete feed!
  • We are so transparent, you could mix our food yourself at home!
  • We write all the recipes ourselves and can fully stand behind them!

Experiences with BugBell food are predominantly positive , especially for dogs with special health requirements such as allergies, intolerances, kidney failure or problems with the pancreas. Many owners report that BugBell has become a true anchor for them in times of need , as the specially formulated food has produced significant improvements in their dogs' health. The positive response includes reports of better digestion, fewer allergic reactions, improved coat quality and an overall higher quality of life for the animals.

Alternative proteins

Alternative proteins in dog food come from sources other than traditional meat products such as beef, chicken or pork. These include insects, bacteria, plants (such as chickpeas or lentils) and laboratory-grown meat. These sources are considered more sustainable alternatives to conventional meat because they require fewer resources to produce and often have a lower environmental impact.

Alternative protein foods can offer several benefits, including lower environmental impact and an alternative for dogs with specific meat allergies or intolerances. Many dogs with food allergies or intolerances react to certain proteins in their food. Alternative protein sources can be an excellent option as they are less likely to trigger allergic reactions and allow an elimination diet to be carried out to identify the allergens.

Costs can vary, but products with alternative proteins are often slightly more expensive due to the specialized ingredients and still very manual production methods. However, the investment can quickly pay for itself through the health benefits.

Start by introducing the new food slowly, gradually mixing it with the existing food over a period of about 7-10 days. This will help your dog's gastrointestinal tract adapt to the new food and minimize the risk of indigestion.

Insects and plant proteins taste different than traditional meat. Since dogs are also creatures of habit, there may be a certain reluctance at first. It may take some getting used to before the dog accepts the new food. However, it is not uncommon for this to be the beginning of a great love for the new source.

Functional dog food

Functional ingredients are specially selected components that provide health benefits beyond basic nutrients. These include, for example, vitamin B components that ensure a shiny coat and healthy skin, probiotics to support healthy intestinal flora or essential oils to strengthen the natural defense against parasites. These ingredients can help prevent atypical symptoms such as severe itching or eating stool and improve your dog's quality of life.

Absolutely! Functional dog food can be used not only to treat certain health problems, but also preventatively in healthy dogs. It offers an optimized supply of nutrients and supports the dog in maintaining its general health and vitality.

The length of time can vary from dog to dog, but many owners report positive changes after just 2-3 weeks of feeding functional dog food. It is important to give the food continuously to achieve long-term results and promote the dog's health.

Free shipping from 39€
100% taste guarantee
24/7 customer support
Secure payment processing